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Why a YouTube Channel with Only 30K Subscribers Can Have an 18M-View Video: The Power of Evergreen Content
When analyzing YouTube growth, I stumbled upon a fascinating case. If you search Ba Duan Jin (八段锦, an ancient Chinese martial art) on YouTube, the top-ranked video has an incredible 18 million views. Yet, the channel that posted it only has around 30,000 subscribers, has released only 14 videos. Even more surprising—the video was uploaded…